journal · June 3, 2026 · 7 min read
Is Clue safe? What the privacy policy actually says
Clue has a better privacy reputation than most big trackers — and mostly earns it. Here's a plain reading of what Clue stores, what it shares, and the caveats worth knowing.
Written by Abhishek Agarwal, maker of Dew. How this is sourced →
Short answer: Clue says it does not sell your data, and as a Berlin company under GDPR it is one of the more careful mainstream period trackers. But its own App Store privacy label (checked August 23, 2026) declares “Data Used to Track You” for identifiers, and links health and fitness data to your identity. It needs an account and keeps your cycle on its servers, so its privacy rests on Clue’s policies, not on the data never leaving your phone.
Does Clue sell your data?
No, not in the strict sense: Clue says it does not sell personal data. It does share de-identified, aggregated data with researchers, its policy allows third-party analytics, and its App Store label declares “Data Used to Track You”. So your data is processed beyond Clue, even though it isn’t sold. If you’d rather take it back, here is how to delete your Clue data and account.
Why Clue has a good reputation
Clue earns its standing for a few concrete reasons:
- GDPR by default. Clue is headquartered in Berlin and operates under the EU’s General Data Protection Regulation, one of the strictest privacy regimes in the world. That gives users real rights — access, deletion, portability — by law, not just by goodwill.
- A research-driven culture. Clue collaborates with universities and publishes on menstrual health. Its use of de-identified, aggregated data is framed around science rather than ad targeting.
- No FTC enforcement history. Unlike Flo, Clue hasn’t been sanctioned by a regulator for breaking its own privacy promises.
Clue’s privacy policy, in plain words
None of the above makes Clue an on-device tracker. What the policy and label add up to:
- It requires an account. That means Clue holds an identifier that can be linked to your cycle. (Want to avoid this entirely? Trackers that work without an account.)
- Your data lives on Clue’s servers. It can be read by Clue, is subject to whatever legal jurisdiction applies, and — like any server — could in principle be breached.
- “De-identified” isn’t the same as “gone.” Sharing aggregated data for research is benign for most people and arguably a public good. But it’s still your data being processed by third parties; if your threat model is “no one but me touches this,” that line matters.
- Some third-party tooling — and a tracking label. Like most apps, Clue’s privacy policy permits analytics tooling, and its App Store label puts it in the “tracks you” tier of our Period Tracker Privacy Index. Check the current policy for exactly what’s in use today, since these change.
Is Clue safe enough for you?
For the majority of users who want a thoughtful, well-run tracker and aren’t trying to defend against a worst-case legal or breach scenario, Clue is a reasonable, relatively private choice — more so than most of the free, ad-heavy apps. If you specifically want a tracker that holds no readable copy of your data anywhere off your phone, Clue’s server-based model can’t offer that, by design.
That’s the line that separates the careful-server tier (Clue) from the on-device tier. We lay it out in what makes a period tracker private, and rank the field in the best period tracker apps.
The bottom line
Clue is a good-faith operator in a category full of bad ones, and its reputation is largely deserved. If you trust a careful company under GDPR to hold your data, Clue is among the better picks. If you’d rather not extend that trust to anyone, the answer isn’t a better policy — it’s a different architecture, like Dew, Euki, or Drip, where there’s no server copy to trust in the first place.
Common questions
Frequently asked
- Is Clue safe and private?
- Clue is widely considered one of the more privacy-respecting mainstream trackers. It's Berlin-based and operates under GDPR, says it does not sell your data, and says it uses de-identified data for scientific research. The caveats: it requires an account, your data lives on Clue's servers, and like most apps its privacy policy permits some third-party analytics. It's a careful operator — but it's still a server-based model, not on-device. Check its current privacy policy for specifics.
- Does Clue sell your data?
- Clue states it does not sell personal data. It says it shares de-identified, aggregated data with academic researchers, and its privacy policy allows some third-party analytics tooling. Its own App Store privacy label (checked August 23, 2026) also declares "Data Used to Track You" for identifiers — Apple's category for linking data with other companies' data for advertising, or sharing it with data brokers. None of that is selling in the strict sense, but your data is processed by parties beyond Clue.
- Is Clue or Flo more private?
- Clue is generally regarded as somewhat more privacy-respecting than Flo, partly because of its GDPR home base and research-driven culture, and partly because it doesn't carry an FTC enforcement history. Both, however, store your data on company servers and require an account. For maximum privacy, on-device trackers (Dew, Euki, Drip) sit in a different tier from either.
- Does Clue work without an account?
- No. Clue requires you to create an account, which means it holds an identifier tied to your cycle data. If using a tracker without any account matters to you, see our guide to period trackers that work without an account.
the app
Get Dew on the App Store. Quiet by design.
A private period tracker that lives on your iPhone. No account, no ads, no data sold — by design. Free on the App Store.
Download on the App Store →Dew tracks cycles. It does not diagnose or replace a doctor.